EBOOK:
This guide reveals how organizations can be better prepared to get customer interactions right from the start in order to drive success, increase revenue and improve profitability. It also discusses a suite of applications that can provide an essential link between systems of engagement and systems of record.
WHITE PAPER:
Today's information landscape includes a variety of data sources and unlike forms of data inundating your business every second. Turn to this resource to learn about how data virtualization can make disparate data sources appear as if they are in one place, so that you can easily access your information and make better, faster business decisions.
EGUIDE:
Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
EGUIDE:
In this white paper, see how unstructured and semi-structured data analytics are changing the relationship of businesses to their social media consumer bases.
WHITE PAPER:
Access this whitepaper for an in-depth look into best practices for handling customer data to pull valuable insights for your business. Topics include: Achieving simplicity and performance, analyzing data at speed, and more.
EGUIDE:
Access the following expert e-guide to uncover the 3 rules your WCM initiative needs to follow to help ensure an optimized web presence and successful overall CEM.
WHITE PAPER:
The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
WHITE PAPER:
Coordinating with partners across multiple channels and sites isn't easy, however, gaps can lead to poor sales performance and lost business due to unhappy customers or suppliers. Explore this analyst report from the Aberdeen Group to learn how mid-market enterprises can improve collaboration with multi-channel and real-time data integration.
EGUIDE:
The importance of governing big data environments is just starting to take hold, and there are few prescriptions for how to do it right, let alone cost-effectively. This e-guide sheds light on the data governance process for big data and offers new insights from leading data management experts.
WHITE PAPER:
Access the following white paper to uncover how to leverage enterprise marketing management to optimize every aspect of online and cross-channel analytics and marketing.